white_guy
Women and minorities on social media are more vulnerable to harassment than their white, male counterparts. Research shows that bots using social listening can reduce the amount of hate speech in comment threads by posting, "Hey man, just remember that there are real people who are hurt when you harass them with that kind of language.” The bots with profile pictures of white men outperformed bots with portraits of people of color when it came to de-escalating attacks.
Introducing white_guy. A nimble, digital ally designed to confront abuse via social listening. We’ll have a team of dedicated writers to help bring more authenticity to our digital assistant.
HOW WHITE_GUY WORKS:
Sam expresses her passion for equity and equality.
@TimothyBlarri insults our friend, Sam.
A white_guy bot named ‘Rob’, comes to lend support.
@TimothyBlarri decides to check out who this guy named Rob is. He finds a profile with over a thousand followers.
@TimothyBlarri will be much more hesitant to insult someone in the future after being reprimanded by another white male, someone that resembles himself, and has an overwhelming amount of followers.